UNISEX SWEATSHIRTS | DESIGN BY FIP

In 1920s Benjamin Russell, an underwear factory owner from Alabama saw that his son, a football player in the university of Alabama football  team always complained about the itchy woolen jersey. Russell created cotton jersey using women's underwear fabric which was loopback knit, this is how a sweatshirt was born. Every sports team favoured loopback cotton instead of woolen jerseys. Sweatshirt became synonymous with comfort.